video

video

 Our body of award-winning work spans three decades--covering a myriad of topics. As expert content creators, we help our clients convey whatever message they need to communicate to whomever their audience is. Click the links below to learn more:

Life & Fire Safety Training

The Harrington Group, Inc. specializes in safety training videos--from life/fire safety and EAP video training for high-rise building occupants, to contractor & employee safety orientation videos, to ergonomics & good manufacturing practices vjdeo programs. Our safety training videos are customized to each client's needs, covering topics such as fire and non-fire emergency events, shelter-in-place, security, active shooter, after-hours response, contractor safety, lock down, medical emergencies, local bomb threats, total evacuation & more. 
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Overview, Orientation

Our overview, orientation, mission, HR, and public relations videos help our clients communicate effectively both externally (to customers, clients and the public) and internally (to employees, contractors, and partners). From company overviews that feature services, history, and accomplishments, to internal messaging that promotes corporate goals and initiatives, or provides new employee orientation, a THG video delivers any message with impact and clarity.
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Marketing/Promotion

Promoting services, jump-starting sales, building value in processes, highlighting products, creating a unique selling proposition, raising awareness about a cause--these are the types of marketing videos THG has created for a variety of clients from doctors, businesses and entrepreneurs, to non-profits, community organizations and government agencies. It's all about building value and interest in your brandy while engaging viewers.
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Corporate Messaging

When leaders need to deliver an important message, THG can help make it concise, easy to understand, dynamic, and memorable. No matter who the audience may be-employees, subscribers, shareholders, investors, volunteers, constituents, students, or the public--people will pay attention and retain the information with better recall when the missive is delivered via video.
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Brand Awareness

An entertaining and engaging video or campaign about a topic of interest that aligns with your brand is a great way to promote your business naturally. Our knack for creating relevant and interesting content has helped our clients build brand awareness creatively and organically. They are able to connect with people in ways that can often be deeper and more meaningful than a heavy-handed sales approach. 
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Public Relations/Awareness

Municipalities, government agencies, non-profits and more all need to communicate with the public. Whether it's raising awareness about a cause, promoting a service or event, or conveying important information and updates, an expertly produced THG video gets the word out clearly and concisely. Our clients are able to cost-effectively communicate to thousands of people with the awareness video campaigns we produce for their websites, social media and more.
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School Safety Education

Our school safety educational videos help Superintendents and school safety personnel train students and staff to know what to do during all kinds of emergencies. Existing safety procedures are broken down into short, dynamic video segments that are easy for students and staff to understand and retain. Drills become more effective, and differences in responses are clearly demostrated (i.e., Shelter-in-Place vs lock down vs active shooter, etc.) Other topics include those in our corporate life and fire safety videos with additions such as bus safety and parent reunification. 
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Fundraising

When the Long Beach Island Foundation of the Arts & Sciences (LBIF) needed help building awareness about raising funds for their annual appeal, The Harrington Group created a video to help spread the word. Featuring LBIF's President of the Board of Trustees on camera, the video clearly lays out the foundation's cultural mission, it's historical significance to the community, the environmental challenges it faces, and what specific projects the donations will be used to fund.
Learn about THG social media digitalAds

Township News/Events

The best way to reach the public with news, events, important messages while building pride in the community is on social media. The Harrington Group has been producing monthly video messages for Lacey Township, NJ, branded as "Lacey Life...Live it, Love it, Be Part of it!" Topics range from economic development to recreational opportunities to town-wide events, to important health updates during the pandemic, and more.
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PSAs

Joe Mayo of RE/MAX of Long Beach Island had The Harrington Group create public service announcements (PSAs) to help keep residents and tourists safe while living or vacationing on Long Beach Island. And it was a great idea! PSAs on pedestrian safety, and beach safety ran on their website, social media, and also on Comcast Cable throughout the summer. A longer pedestrian safety video (shown here) was also produced at the same time. RE/MAX of Long Beach Island was able to help the public (& the police & beach patrol) while receiving wide viewership and a fantastic response. 
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Recruitment

Video is a cost-effective tool for recruiting in any environment. An effective and creative program not only attracts the best candidates -- but helps save money and time in the recruitment process. Highlight facilities, services, location features, benefits, opportunities and other unique characteristics that make your organization, school, or business the best place to be.
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Commercials/Digital Video Ads

Every THG commercial we have created tells a story succinctly and memorably, engaging the senses making an emotional connection. 

A THG social media digitalAd has broader reach, facilitates more shares and likes, and boosts search engine rankings more effectively than other promotional technique or medium. 
Learn about THG social media digitalAds
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